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The 14-Day Healthy Habits Challenge

A 14-day guided habit-building program that helps employees feel more energized, confident, and in control, without restriction, extreme rules, or a diet mentality.

Cost: $65 per person registered
Schedule: The 14-day Healthy Habits Challenge will run over the course of a two-week period. This challenge will run October 5th through October 18th. 

Meet Your Coach

Maddie Russell is a certified personal trainer, health coach, and functional nutrition and metabolism specialist with a degree in chemistry. Her science-based approach focuses on sustainable habits, strength, and realistic strategies that fit busy lives—without extreme diets or quick fixes.

Through WellnessIQ, Maddie brings this approach to the Healthy Habits Challenge, a two-week reset designed to build momentum through small, sustainable daily habits. A key differentiator is the daily 1-on-1 coaching support participants receive from Maddie, providing personalized accountability, guidance, and encouragement throughout the challenge.

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What To Expect

The 14-Day Healthy Habits Challenge is built for anyone who wants a solid foundation for their health, without the overwhelm. Using a "habit stacking" approach, participants build one simple, doable habit at a time over the first five days, broken into small, easily digestible steps. By Day 5, every habit is running together as a daily practice, and Days 6 through 14 shift the focus to consistency, mindset, and making the routine stick.

What's Included

  • Live coaching: real, live interaction throughout the challenge, not automated scripts.
  • Daily habit tasks: a task to complete in the app each day, keeping participants accountable and on track.
  • The why behind each habit: Maddie explains the reasoning behind every habit, so participants understand why it matters, not just what to do.
  • Group chat: a dedicated group chat for community, encouragement, and daily accountability.
  • Workout programming: built into the EverFit app, ready to follow each day, with modifications provided as needed.
  • Format: 14 days in two phases, five days of building the habit stack, followed by nine days of consistency and integration.

Why it Works

  • Builds gradually, not all at once. Introducing one habit at a time makes the program approachable for participants at any starting point, so no one feels overwhelmed on day one.
  • Structure, not restriction. Every habit is simple and science-backed, with no calorie counting, food rules, or all-or-nothing thinking.
  • Consistency over perfection. The back half of the program is built around mindset and real-life troubleshooting, not adding more to do.
  • Real accountability. Live coaching and a group chat mean participants have actual support and community behind them, not just automated check-ins.
  • Engagement built in. A points-based system keeps participants motivated throughout, with a $100 Amazon gift card awarded to top performers at the end.

What Participants Walk Away With

  • Six foundational health habits (movement, hydration, nutrition, steps, morning routine, and digital boundaries) built into one simple, repeatable daily practice.
  • More energy, focus, and a sense of control, without restriction or extreme rules.
  • Practical tools for staying consistent through busy days, travel, and stress.
    Real accountability and community through live coaching and the group chat.
  • A sustainable framework they can keep using well beyond the 14 days.

How it Works (Rollout)

  • Your organization will fill out the inquiry form to gain access to register
  • Employees receive the registration link and sign up with their name, email, and company.
  • Participants complete the 14-day habit stack, earning points and receiving daily support along the way.

FAQs

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