The 14-Day Healthy Habits Challenge
A 14-day guided habit-building program that helps employees feel more energized, confident, and in control, without restriction, extreme rules, or a diet mentality.
Cost: $65 per person registered
Schedule: The 14-day Healthy Habits Challenge will run over the course of a two-week period. This challenge will run October 5th through October 18th.
Meet Your Coach
Maddie Russell is a certified personal trainer, health coach, and functional nutrition and metabolism specialist with a degree in chemistry. Her science-based approach focuses on sustainable habits, strength, and realistic strategies that fit busy lives—without extreme diets or quick fixes.
Through WellnessIQ, Maddie brings this approach to the Healthy Habits Challenge, a two-week reset designed to build momentum through small, sustainable daily habits. A key differentiator is the daily 1-on-1 coaching support participants receive from Maddie, providing personalized accountability, guidance, and encouragement throughout the challenge.
What To Expect
The 14-Day Healthy Habits Challenge is built for anyone who wants a solid foundation for their health, without the overwhelm. Using a "habit stacking" approach, participants build one simple, doable habit at a time over the first five days, broken into small, easily digestible steps. By Day 5, every habit is running together as a daily practice, and Days 6 through 14 shift the focus to consistency, mindset, and making the routine stick.
What's Included
- Live coaching: real, live interaction throughout the challenge, not automated scripts.
- Daily habit tasks: a task to complete in the app each day, keeping participants accountable and on track.
- The why behind each habit: Maddie explains the reasoning behind every habit, so participants understand why it matters, not just what to do.
- Group chat: a dedicated group chat for community, encouragement, and daily accountability.
- Workout programming: built into the EverFit app, ready to follow each day, with modifications provided as needed.
- Format: 14 days in two phases, five days of building the habit stack, followed by nine days of consistency and integration.
Why it Works
- Builds gradually, not all at once. Introducing one habit at a time makes the program approachable for participants at any starting point, so no one feels overwhelmed on day one.
- Structure, not restriction. Every habit is simple and science-backed, with no calorie counting, food rules, or all-or-nothing thinking.
- Consistency over perfection. The back half of the program is built around mindset and real-life troubleshooting, not adding more to do.
- Real accountability. Live coaching and a group chat mean participants have actual support and community behind them, not just automated check-ins.
- Engagement built in. A points-based system keeps participants motivated throughout, with a $100 Amazon gift card awarded to top performers at the end.
What Participants Walk Away With
- Six foundational health habits (movement, hydration, nutrition, steps, morning routine, and digital boundaries) built into one simple, repeatable daily practice.
- More energy, focus, and a sense of control, without restriction or extreme rules.
- Practical tools for staying consistent through busy days, travel, and stress.
Real accountability and community through live coaching and the group chat. - A sustainable framework they can keep using well beyond the 14 days.
How it Works (Rollout)
- Your organization will fill out the inquiry form to gain access to register
- Employees receive the registration link and sign up with their name, email, and company.
- Participants complete the 14-day habit stack, earning points and receiving daily support along the way.